Developing Donor Support: Selected Ways & Means for African Non-profits

This book is made up of two sections: a 7-part narrative of the fund development process, and a set of 43 downloadable templates that are hyperlinked to pertinent sections in the text. The sections complement each other, but they can also be treated as distinct and separate. This means that you can choose to read the work as a tutorial OR to concentrate on either section alone. Do realise that the templates are intended to make developing donor funds more systematic and efficient – they are not short-cuts. They are practical tools to help drive the process from planning and project design, through the imperative stewardship programme and into the communication strategies that underwrite the progression. Each may be accessed by clicking on the link icon wherever it appears in the text. You can also use the QR code on page 12 or click here to download the zip file with all the templates.

The text is essentially a storyboard of the fund development process. It follows the stages, the techniques, and the tools involved in attracting and appreciating donor support that both makers and managers should find useful. But instead of being another macro journey through the duties of a fundraiser, this is more of a micro look at the individual responsibilities and descriptions. The variety of checklists, models, 70 accompanying illustrations, along with the downloadable templates help the reader navigate this journey.

The list of contents is deliberately extensive to make it easy to navigate to any section without laboriously having to scroll through the e-booklet. I would, however, recommend that readers who require a more comprehensive look at the whole process, turn to Jill Richie’s excellent and detailed overview in her Fundraising for Non-profits: A guide to starting and resourcing NPOs in South Africa.